23 - 24 October, 2018 | Novotel Singapore Clarke Quay, Singapore, Singapore

Chris Wood


Chief Operating Officer
Pixelmatic


1:35 PM COMPARING AND CONTRASTING SIMILAR GAMES IN THE USA AND CHINA: A CASE STUDY IN UX AND UI DESIGN

  • An introduction to some general cultural differences, and localization theory 
  • A case study in UX and UI design, comparing and contrasting successful games in China, and USA that are similar
  • Challenges that we face with Infinite Fleet 
  • Community management, listening and analysing local markets
  • Event design - LiveEvents 
  • Practical applications and steps to ensure localisation success



Check out the incredible speaker line-up to see who will be joining Chris.

Download The Latest Agenda